Well Vegan launched in January 2012, primarily as a meal planning subscription service for vegans. Today we focus on recipe development, with our primary goal to make eating vegan simple, delicious and accessible.
Katie Koteen, Founder of Well Vegan
Katie Koteen is the founder, photographer and meal planner behind Well Vegan, a vegan meal planning service that makes it easy and affordable to follow a plant-based diet.
Though she currently resides in the most vegan-friendly city in America, Katie’s food experience began on the dusty prairies of the Midwest. With almost four decades of regionally diverse eating experience, she enjoys the challenge of feeding a vegan family on a budget and is sleep deprived enough to consider meal planning a hobby. You’ll often find her in the kitchen testing new recipes, her trusty hound at her side eager to devour the fails.
Katie lives in Portland, Oregon with her husband and their two kids.
Kate Kasbee, Writer and Contributor
Kate Kasbee is the recipe developer and content creator behind Well Vegan.
A true Midwesterner, Kate considers pizza to be its own food group and feels most at home in the kitchen, cooking for whoever is willing to try her latest recipe. Though she’s always been obsessed with food, Kate’s passion for vegan cuisine really took hold while attending Matthew Kenney Culinary in Thailand, where she became a certified plant-based chef. A wanderer at heart, Kate’s recipes are inspired by her travels and the flavors of her favorite parts of the world.
Kate lives in Los Angeles with her small dog and a massive collection of spices.
Work with us
Katie and Kate are available for recipe development, sponsored posts, food photography and social media campaigns. Contact us for our more details and our current media kit.
Together Katie and Kate have written their first cookbook, Frugal Vegan, published by Page Street Publishing. With practical tips and approachable recipes, Frugal Vegan will help our readers create stunning plant-based meals that save both money and time in the kitchen.
Barnes & Noble / IndieBound / Books-A-Million / Powells / Urban Outfitter's